Rolled out. Paid for. Ignored.
Why technology alone creates no value and what adoption really takes.
Change & communication for AI rollouts
Rolled out.
Rolled out.
Paid for.
Actually used.
Your AI tool has been approved. I make sure people understand why they should use it and how it fits into their day.
The licence is paid for. Now what?
Many AI rollouts come with a solid plan for the technology: licences, training, go-live. What's often missing is a plan for the people who are supposed to work with it from Monday.
- Concerns belong on the table. Not under the carpet.
- Resistance is rarely laziness. Usually it's a question nobody has answered yet.
- Whether a tool sticks is decided by leadership. Not by the training.
Topics for your stage.
For conferences, leadership meetings and internal events. As a keynote, a short talk or on a panel. In German or English.
“My people just don't want to change.” Really?
What's behind resistance and why it's rarely laziness.
What's left of me when AI takes over my tasks?
How AI changes roles, expertise and professional identity.
How I support you.
My work starts once the decision has been made. I don't pick tools, build use cases or teach click paths. I take care of everything that comes after.
Leadership Sprint
For leaders who need to bring their team through the rollout. Three 90-minute sessions, online.
You walk away with three things: your story for the change, a map of the resistance in your team and a 30-day plan.
Pilot price: from €790 per person.
In-house for up to 8 leaders: €4,000.
All prices excl. VAT.
Rollout communication
For teams who know what they're rolling out, but not yet how to explain it.
Key messages, Q&A, launch communication and templates for leaders. In two to three weeks.
Support after go-live
When it's about more than a launch.
Formats, feedback, champions and course corrections until the tool is part of everyday work. Ongoing, at the scope that fits.
Not sure what fits? A first call takes 20 minutes and costs you nothing but the time. Get in touch.
Hi, I'm Aline.
For seven years I communicated change within the Bosch Group. New departments, new systems, new ways of working. And the uncomfortable topics too: relocations, restructurings, talks with the works council. If I learned one thing, it's this: people are rarely the problem. Usually the format just doesn't fit them.
Since 2025 I've been self-employed, bringing that experience to where it's missing most right now: AI rollouts. I use AI every day, but I'm not a technologist. I'm the one who explains, listens and makes sure a rollout turns into a new way of working.
- 7 years of change & transformation communication
- PROSCI certified
- Systemic business coach
- B.A. Media & Communication
Get in touch.
A first call takes 20 minutes. I listen, ask questions and tell you honestly whether and how I can help.